Shop our models of PRIMO
What Makes Us Different
Most of the commonly used toys in these days are made from plastic and last for just one season, if at all. Children are getting used to these properties and adapt their behavior to it. Objects break easily, are irreparable and thus must be thrown away. Short-lived, fast and valueless characterize many today's toys.
These unsustainable trends of many present-day toys and the passion for classic vehicles sparked the idea of Ambosstoys. The founders had the vision of creating toys in timeless designs (like classic vehicles) and made of metal sheets that hold for a lifetime. 'Amboss' means anvil in German, hence Ambosstoys as the anvil is synonym for handcraft, metal and longevity. In other words, the mission of Ambosstoys is to offer quality, meaningful and valuable toys made of metal in a classic timeless design. You buy value when purchasing toys from Ambosstoys!
The first product of Ambosstoys is called "PRIMO", a ride-on toy in the design of a classic Italian scooter.
PRIMO has been shortlisted in the 2021 MadeForMums Toy Awards.
Nominated for 2021 'OSCAR' of toys!
Voted Best Toy of 2019!
What says more than unsolicited and independent customer reviews:
"This is probably the most adorable ride-on toy on the market. We were amazed when we unpackaged and put it together. It’s super easy to assemble-tools provided. It’s sturdy enough for years of use. Our one year old is already able to scoot around a little. We will buy another one for our next addition to the family." J.M.G.
"A beautiful scooter that is well made and handles easily. Bought this for our one year old granddaughter, and she loves it!! Even though her feet don’t yet reach the ground while on it, she smiles from ear to ear when we push her on it. This will be a toy she will use for several years." P.V.
"Top notch quality and easy to assemble." B.
